Salesforce announces $15 million expansion creating new jobs in metro Atlanta

Katie Kirkpatrick President and CEO at Metro Atlanta Chamber
Katie Kirkpatrick President and CEO at Metro Atlanta Chamber - Metro Atlanta Chamber
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Salesforce has announced plans to expand its operations in Georgia, with a $15 million investment expected to create more than 250 jobs in Fulton County by the end of 2028. The announcement was made by Governor Brian P. Kemp, who highlighted the state’s efforts to attract business growth.

“Salesforce’s decision to expand in the No. 1 state for business is the latest direct result of our unwavering commitment to fostering innovation and economic opportunity,” said Governor Kemp. “Our pro-business environment and workforce investments continue to pay off as companies again and again choose to operate and grow in communities across the state.”

Salesforce, a company known for its AI-powered Customer Relationship Management (CRM) tools, currently employs over 2,000 people in Georgia and serves customers across several industries including financial services, healthcare, retail, manufacturing, logistics, and the public sector.

Tanya Counter, Site Lead for Salesforce Atlanta, commented on the company’s connection with the city: “Atlanta has always been a cornerstone of Salesforce’s growth story. This expansion reflects both our confidence in Atlanta’s extraordinary talent and our commitment to building an inclusive, values-driven workplace that helps our customers, our employees, and our communities thrive. We’re proud to continue growing here and deepening our investment in a city we call home.”

Atlanta Mayor Andre Dickens noted that Atlanta’s workforce diversity and transportation links make it attractive for companies seeking expansion. “Atlanta offers diverse talent, global connectivity through Hartsfield-Jackson Atlanta International Airport, and a welcoming community that companies like Salesforce need to expand and thrive,” he said. “We appreciate Salesforce for its continued investment and look forward to the opportunities this expansion will create for our residents and local economy.”

Fulton County Board of Commissioners Chairman Robb Pitts added: “Salesforce’s expansion is a win for Fulton County. This major investment in jobs demonstrates the confidence that globally premier companies have in our community. We are proud to welcome this growth and look forward to the opportunities it will bring to our residents and local economy.”

Katie Kirkpatrick, President and CEO of the Metro Atlanta Chamber, emphasized metro Atlanta’s position as an attractive destination for businesses: “Salesforce’s expansion in Fulton County underscores the strength and vibrancy of our workforce. With a deep pool of talented professionals and thriving communities, metro Atlanta remains a premier destination for growing companies looking to create quality jobs and fuel lasting economic growth.”

The project involved cooperation among several organizations including Invest Atlanta, Fulton County officials, Georgia Power, the Metro Atlanta Chamber, as well as Senior Regional Project Manager Caroline Kinchler from the Georgia Department of Economic Development (GDEcD).

GDEcD Commissioner Pat Wilson stated: “Salesforce has been an incredible part of Georgia’s tech industry for over a decade. By supporting industries that drive technology and innovation, Georgia ensures businesses succeed while boosting our local economies. Congratulations to Atlanta and Fulton County on the continued success of companies like Salesforce.”

Salesforce Tower Atlanta is located at 950 East Paces Ferry Rd NE.

For more information about Salesforce visit https://www.salesforce.com.



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